South Africans will pay $89M for digital content and services this year through Direct Carrier Billing (DCB). This figure will register a YoY growth rate of 16% over the next four years to reach $159M in 2026, according to our last analysis, “DCB evolution and trends 2022-2026”, carried out as a company specialized since 2008 in monetization technology for sport and entertainment. Read more here!

This article lists seven critical things you should consider before becoming an expert in digital marketing. Read on to learn more.

How mobile payments shape digital marketing strategies and how you could leverage them.

Evaluating social media metrics is not always straightforward. Social networks are visibly fast, dynamic and constantly evolving. The number of followers to post engagement ratio can complicate the arena of social media metrics.  Despite this, some new vital metrics...

Real Madrid’s May activity… what a month! The latest weeks have been intense for one of our partners, Real Madrid.

To avoid less than successful results, you must approach B2B email marketing with intention and focus. Here’s how to use B2B email marketing to grow your business online.

eSports are trendy. Just in Spain, we have more than 1,000 companies dedicated to gaming. The gaming ecosystem has tripled its activity in recent years, boosted by mobile users who enjoy games from their smartphones.

We could say that the metaverse will evolve into the Internet we know today. It will offer us a world of possibilities creating a great social network within this virtual reality. How will we, the users, benefit from this new reality? Let’s take a look at it below.

Customers have become highly demanding of companies, with little or no waiting time for getting their queries answered. They do not care if they talk to a robot or a human as long as they can get their questions replied sooner. Supporting customers is no longer a monumental task with newer technologies such as artificial intelligence and visual search.

There are five key elements when it comes to making an excellent mobile-first design. Learn more here!