The digital clues to not miss anything in 2023 We have just welcomed 2023 and many of us are already working on the set goals for this new stage. However, whatever your business objectives may be, you might want to take a look at the digital trends we are going to...
Why strong cybersecurity is important for employees Internet users spent an average of 6.5 hours of their time online in 2020. And, with this influx of people on the web, more targets emerge for cybercriminals. If you run a small business, it means that you might need...
How to significantly improve the customer experience In today’s modern world, it is no surprise that customer experience or CX is so essential to a business. Think about it, with so many businesses and services to choose from, customers are now equipped with numerous...
Top 5 Benefits of Email Marketing for E-commerce Email marketing is a fundamental part of an e-commerce strategy. It is through it that the communication between the company and consumers will be validated. In fact, the user must accept to be part of the...
In recent years, the advertising industry has had to reinvent itself. The recent pandemic, coupled with the latest technological innovations, has led industry professionals to invest in new ideas. Challenges, though, are the signposts of progress. AdTech evolves...
Gated VS. Ungated Content: Which Is Better For Marketing? When it comes to content marketing, should you gate your content, or should you leave it ungated? While this debate has been around for years, the concept of content marketing has evolved in more ways than one....
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